Marketing
Productive Procrastination: Re-purposing Down Time to Profitably Promote
Don’t waste hours or even minutes scrolling the Internet. Bestselling author Ellen Byron offers 7 great tips on transforming wasted time into productive book promotion.
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Secrets to a Bestselling Author Name
Why did bestseller J.K. Rowling release her first book using her initials? Learn why and how bestselling writers choose their author names.
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Facebook Hackers Targeting Author Pages: What You Need to Know
I should have known better, but I got caught anyway—a dumb, embarrassing mistake I kind of can’t...
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Tap the Power of Podcasts: How to Be a Great Guest & Grow Your Author Platform
by Dan Blank Today I want to discuss a powerful way for you to grow your author platform, reach...
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Book Public Relations and Marketing: Amy Collins on The New Normal
How do you promote your books during this crisis? Should you even try? Book marketing guru Amy Collins weighs in.
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Fake It ‘Til You Make It: “How to sell yourself as a Career Author while you’re on the road to becoming one!”
Image is perception and perception is reality, even publishing. So if you want to become an A-list author, maybe it’s time you start doing the things that A-listers do!
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New in Paperback: How to Promote a “New Release” That Isn’t Totally New
Looking to effectively promote a new edition of an existing book? Try these ways to freshen up your efforts when your book is born again.
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Your Publisher Canceled Your Series: NOW WHAT?
Your publisher is not continuing your series. What you do next will affect your writing career for the foreseeable future. Here’s what to do next.
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Deliver What Your Readers Want
Readers expect novelists to deliver what’s promised. Editor Dana Isaacson tells how career authors satisfy those expectations.
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10 Pro Author Tips for Book Fairs and Festivals
Whether publishing with a big publisher, a small press, or independently, sooner or later we all...
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THINK LIKE AN AGENT
If you want to get an agent, you have to think like an agent. Here’s how.
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Should You Read at Your Book Event?
If you decide that you need to read, or if someone asks you to, that’s great! Your book is your calling card, and reading it is an introduction to the joy that your readers will have when they pick it up themselves. But there are some things you need to think about when you do.
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