Author: Dana Isaacson

Numbers that Matter in Book Publishing

Posted by Dana Isaacson | Feb 26, 2018 | Publishing

What numbers add up to success for career authors? Editor Dana Isaacson discusses figures good and bad.

Is 99¢ too cheap a price for your book?

Posted by Dana Isaacson | Feb 14, 2018 | Marketing

Discount retailers like Bookbub and Riffle sell millions of eBooks. Editor Dana Isaacson discusses whether or not book promotions with bargain basement prices are good for an author’s career.

Revealed: The Pleasures and Perils of Publishing Lunches

Posted by Dana Isaacson | Jan 29, 2018 | Life, Publishing

Grab a seat across from editor Dana Isaacson and hear what actually happens during publishing lunches, a literary tradition beloved by both editors and career authors.

Five Book Contract Terms Authors Should Know

Posted by Dana Isaacson | Jan 15, 2018 | Publishing

Baffling legalese may be standard in today’s book contracts, but editor Dana Isaacson offers an intro to key terms.

Columbus Circle Haiku

Posted by Dana Isaacson | Jan 4, 2018 | Life

Having almost been run down frequently on Columbus Circle, Dana Isaacson can relate.

Get the Best Blurb for Your Book

Posted by Dana Isaacson | Dec 27, 2017 | Marketing

Writers fantasize about the perfect blurb from their literary idols appearing on their book’s cover, but editor Dana Isaacson stresses the importance of getting the right blurb, and what that can do for your book.